Product decisions, with receipts.
Murmur gives product managers a living, revenue-weighted view of what customers need, and a roadmap and changelog to show them it was worth asking.
Prioritize
votes 30 · mrr 40 · effort 30| Idea | Votes | MRR | Effort | Score |
|---|---|---|---|---|
| Sheets source | 31 | $2.4k | M | 92 |
| Dark mode | 24 | $1.1k | S | 81 |
| Email digest | 17 | $640 | S | 64 |
| Notion embed | 9 | $180 | L | 28 |
Sound familiar?
If any of these ring a bell, you’re in good company. They’re the three problems small teams run into first.
Loudest customer wins
Without data, the account that escalates most gets the roadmap. Quiet churn risks go unnoticed.
Research takes days
Answering “who asked for this and what are they worth?” means digging through tickets, CRMs and old docs.
Decisions are hard to explain
Stakeholders see the result, not the reasoning, so every planning cycle reopens the same debates.
How Murmur supports product teams
Demand you can quantify, priorities you can explain, and progress customers can see.
Revenue impact
by segmentSee demand by segment and revenue
Every vote carries the customer’s company, segment and MRR. Sort the backlog by revenue at stake or filter to the segment you’re focused on this quarter.
- Segment labels on companies
- MRR per request and theme
- Themes that group related needs
Prioritize
votes 30 · mrr 40 · effort 30| Idea | Votes | MRR | Effort | Score |
|---|---|---|---|---|
| Sheets source | 31 | $2.4k | M | 92 |
| Dark mode | 24 | $1.1k | S | 81 |
| Email digest | 17 | $640 | S | 64 |
| Notion embed | 9 | $180 | L | 28 |
Prioritize transparently
A scoring model your stakeholders can read: votes, revenue, impact and effort, weighted your way. Change the weights and the reasoning stays visible.
- One set of weights for the team
- Impact and effort, 1 to 5
- One readable formula on Prioritize
- 1 Google Sheets as a data source — 31 voters
- 2 Dark mode for dashboards — 24 voters
- 3 Weekly email digest — 17 voters
Want me to start on #1?
Answer questions in seconds
Connect Murmur to Claude Code or Cursor and ask “what are paying customers asking for in reporting?” and get linked posts and quotes in the answer.
- MCP server with 15 tools
- Revocable per-agent keys
- MCP writes audit-logged
A planning cycle with Murmur
- 01
Review themes
See what’s rising and who’s asking.
- 02
Score the backlog
Apply this quarter’s weights.
- 03
Commit the roadmap
Promote, add target months, approve fixes.
- 04
Report back
Changelog and voter emails on ship.
The best tiebreaker in a planning meeting is a name, a quote and the revenue behind it.
Plan with evidence.
Pass MRR when you identify users and see your backlog re-ranked by the revenue behind it.