Idea Management

Good ideas deserve a process.

Ideas come from customers, colleagues and the person who just joined last week. Murmur gives them all a place to land, a fair way to be judged, and a visible path to the roadmap.

Private boards for internal ideasImpact and effort scoring

Feature requests

New post
31

Google Sheets as a data source

24

Dark mode for dashboards

9

Notion embed

The problem

Sound familiar?

If any of these ring a bell, you’re in good company. They’re the three problems small teams run into first.

01

Ideas vanish into DMs

Someone has a great idea in a one-to-one, it gets a thumbs-up, and it’s never seen again.

02

Evaluation is inconsistent

The idea pitched most confidently wins, not the one with the best evidence. People stop sharing.

03

No one knows what happened

Contributors don’t see whether their idea was considered, parked or shipped, so they stop contributing.

The Murmur way

How Murmur runs idea management

A shared intake, a consistent rubric and a transparent outcome for every idea.

Feature requests

New post
31

Google Sheets as a data source

24

Dark mode for dashboards

9

Notion embed

Step 01

Open intake for every voice

Run a private board for your team alongside your public customer board, so ideas from both can be compared side by side.

  • Private, team-only idea boards
  • Up to 6 seats on Team
  • Customer ideas in the same backlog

Prioritize

votes 30 · mrr 40 · effort 30
IdeaVotesMRRScore
Sheets source31$2.4k92
Dark mode24$1.1k81
Email digest17$64064
Notion embed9$18028
Step 02

Evaluate with the same yardstick

Score ideas on impact and effort, then let customer votes and revenue weigh in automatically, with weights you set for the whole team.

  • Impact and effort, 1 to 5
  • Customer votes and MRR as inputs
  • AI summaries of long discussions

Public roadmap

Q4 · 2026
Planned

Sheets source

31

HubSpot sync

14

In progress

Dark mode

24

Stripe MRR

12

Complete

Snowflake

19

Step 03

Show the outcome

Every idea gets a status and, where it makes sense, a reason. Contributors are notified when their idea moves, so the next good one still gets shared.

  • Statuses with public explanations
  • Notifications to idea authors
  • Changelog entries link the ideas they deliver
Workflow

From spark to shipped

  1. 01

    Submit

    Anyone posts an idea to the right board.

  2. 02

    Discuss

    Votes, comments and AI summaries add context.

  3. 03

    Evaluate

    Score against your rubric, consistently.

  4. 04

    Decide & credit

    Move it forward and tell the author.

People keep sharing ideas when they can see what happened to the last one.
How we think about idea management

Make room for better ideas.

Start a private idea board for your team alongside your customer board, today.